The media today encompasses essentially
every component of the society. And in a way, that it is nearly
impossible to remain ignorant anymore. Most importantly, the media brings
awareness to the people. That awareness triggers thinking. And
only when the privileged ones think seriously about their role
play in development of the deprived, will they participate in
it. The media fraternity has given Veer Ahir overwhelming
support so far. Without their advocacy it would have been very
difficult for Smile to reach out to all those needy and deserving
children through its welfare initiatives.
